Saturday, May 11, 2013

Asia as in mobile

No surprise that when you look at ebook adoption in Asia it is mobile generated and not ereader-centric. Check out this report from Publishing Perspectives. that deals with Korea (see earlier post), Vietnam, Thailand and Indonesia. Korea -- meaning South Korea, of course -- clearly is the growth center, but to put things in perspective in those four countries ebook sales remain less than 2% of the local book market. I would summarize: Just as in the Western culture, there is not enough time for people to enjoy long-form blogging; in the East there are not enough devices for people to enjoy long-from anything.

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